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Tuesday, February 1, 2011
OFFICIAL PRESS RELEASE
Stuttgart/Brackley, Germany/United Kingdom, Feb 01, 2011
On the day of the launch of the new Silver Arrow for the 2011 Formula One World Championship, the MERCEDES GP PETRONAS Formula One Team is pleased to confirm its partnership with world leading car insurer, Allianz.
The new partnership further underlines the ongoing commitment of Allianz to road safety, Formula One and the automotive industry with the two partners, MERCEDES GP PETRONAS and Allianz, planning to work together to promote safety within Formula One with a global road safety information programme.
From this week’s first pre-season test in Valencia, Allianz branding will feature on two of the sport’s main safety features; the HANS (Head & Neck Support) system worn by the team’s drivers Nico Rosberg and Michael Schumacher, and the seat belts of the team’s MGP W02 cars.
Allianz has been a partner of Formula One since 2000 and sponsors the Official Formula One Safety Car and Medical Car, both provided by Mercedes-Benz.
Joseph K. Gross, Global Head of Group Market Management at Allianz SE, said: “Allianz, much like the MERCEDES GP PETRONAS Formula One Team, are interested in all aspects of road safety and see the benefit in a reciprocal exchange between the racing team, car manufacturer Mercedes-Benz and car insurer Allianz. Heightened awareness means safer driving, which means fewer accidents and finally, less damages. 3,000 people die in traffic accidents worldwide every day and around 30,000 people are seriously injured. As a global insurer for over 50 million cars, Allianz has a vested interest in reducing the frequency and severity of accidents. With its Formula One engagement, Allianz can create links between the safety of Formula One drivers and the everyday safety of drivers worldwide.”
Ross Brawn, Team Principal of MERCEDES GP PETRONAS, commented: “We are delighted to welcome our new partner Allianz to the MERCEDES GP PETRONAS Formula One Team as we begin our pre-season testing programme. Allianz have been involved with Formula One for a number of years and have achieved excellent work in raising the profile of road safety through their marketing campaigns. Safety is absolutely fundamental in our sport and with every innovation that improves safety in Formula One, there is the possibility of increasing road safety for drivers everywhere.”
Norbert Haug, Vice-President of Mercedes-Benz Motorsport, said: “We are really looking forward to welcoming Allianz as a new partner for our team. Since the invention of the automobile 125 years ago, Mercedes-Benz has been above all a pioneer in all aspects of safety in and around the car, and has been decisively pushing progress with regards to safety and will continue to do. This ambition is fitting with Allianz and we want to emphasise this jointly with our partnership in Formula One.”
Allianz
Together with its customers and sales partners, Allianz is one of the strongest financial communities in the world. In 2009, 153,000 employees in around 70 countries achieved total revenue of 97.4 billion euros and an operating profit of 7.2 billion euros. Payouts to our customers reached 82.9 billion euros. Around 75 million private and corporate customers rely on Allianz´s knowledge, global reach, capital strength and solidity to help them exploit financial opportunities and to avoid and safeguard themselves against risks. With over 50 million cars insured, Allianz is also the world´s leading car insurer and actively promotes accident prevention and road safety. Allianz´ business success in the fields of insurance, asset management and assistance services is based increasingly on customer demand for crisis-proof financial solutions for an ageing society and a world facing the challenge of climate change. Verifiable transparency and integrity are key components of sustainable corporate governance at Allianz SE.
www.allianz.com
Allianz Media Contact
Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.
OFFICIAL PRESS RELEASE
Valencia, Spain, Feb 01, 2011
The debut of the MGP W02, the new Silver Arrow for the 2011 Formula One World Championship, took place this morning at the Valencia Circuit in Spain with the new challenger unveiled in front of the MERCEDES GP PETRONAS team garage by Nico Rosberg and Michael Schumacher.
The result of twelve months intense design and development work, the MGP W02 is the second Silver Arrows car to be launched by MERCEDES GP PETRONAS since the team became the first Mercedes-Benz works outfit since 1955.
The car’s livery is an evolution from its predecessor with a striking high-gloss airbrush effect highlighting the shape of the car. The interaction between the Silver Arrows heritage and the green shading representing the team’s title partner PETRONAS evokes memories of the first Silver Arrow car of 1934 with a modern touch added by 3D partner logos.
The technical specification of the MGP W02 includes the KERS (Kinetic Energy Recovery) system which returns to the sport after a one-year absence. The Mercedes KERS system was the first to win a Grand Prix during the 2009 season when KERS made its debut in Formula One. Also new on the car for this season is the adjustable rear wing, operated by the driver to aid overtaking, and Pirelli tyres as the Italian manufacturer becomes the sport’s official tyre supplier.
The team’s driver line-up remains unchanged with seven-time World Champion Michael Schumacher and Nico Rosberg, who achieved the team’s three podiums in 2010, forming one of the most exciting and talented pairings on the grid.
Michael Schumacher
“Finally the waiting is over and things get started. For us drivers, the break every year is hard to take because the gap between the last race and the first time out on track seems to be never-ending. Even if I have been involved and updated all winter on the developments, and even if I know the improvements are significant, it is still different to see the new car literally for the first time in front of you. You automatically build up this nice pre-start tension. I very much look forward to the new season. We have said it several times already but again, we are really to building up something big together. I am very confident that this season we will be standing on the podium much more regularly; ideally in the middle!”
Nico Rosberg
“It is always a very exciting time of year to drive the new car for the first time and feel how it performs out on track. This year we have the added challenge of not having an immediate reference due to the change in tyre manufacturer to the new Pirelli tyres, which felt good during our first try-out at the Abu Dhabi test last year. I am very much looking forward to having a much stronger season than last year and as always, our targets are aggressive. We want to be competing at the front and challenging for race wins. Everyone at our factories in Brackley and Brixworth has worked extremely hard on the new Silver Arrow and we are all looking forward to seeing how it performs.”
Ross Brawn, Team Principal
“It is always a thrill to see a new car ready to take the track for the first time and this year is no exception. After our first year as the Mercedes-Benz works team, we are now seeing the benefits of our chassis group and our engine group working well together. With a good technical structure and a strengthened race engineering organisation, both at the factory and the race track, I am confident that we have done and will continue to do a better job this year in all key areas.
“The concept development for the MGP W02 started early and we have set challenging targets for the design, combined with a robust plan to ensure that the pace of development can continue throughout the long 2011 season. We have two excellent drivers in Michael and Nico, both of whom capable of winning races in a good car, and we look forward to seeing them push each other and the development of the new Silver Arrow during the season. We want to be setting the standard right from the start but if we are not, we will respond very strongly to get ourselves into the game. Everyone is excitedly waiting to see what the new season will reveal.”
Norbert Haug, Vice-President - Mercedes-Benz Motorsport
“The new Silver Arrow for the 2011 season has little in common with its immediate predecessor. Our chassis engineers have taken a fairly ruthless approach and were determined to shave off every superfluous gram and millimetre. What emerged from this process is a compact and exquisitely shaped vehicle that introduces a host of sophisticated solutions and truly reflects the enormous dedication of its constructors. We have given it a brand new coat of paint, and we aim to see a smile on the faces of our hard-working drivers and team members that is as bright as our new silver livery.
“Nico Rosberg and Michael Schumacher are top drivers who can win races for us, provided we build them the right car. At the same time, our team, like all the other teams, has to deal with complex new tasks. The new generation of tyres from Pirelli, and the extent to which the cars and drivers adapt to them, will play a vital role in deciding wins and defeats.
“The rear wing flap, which can be adjusted under specified conditions, will boost top speed and facilitate overtaking which should open up a new and interesting chapter for Formula One. And there is the return of KERS following a one-year absence at the end of the 2009 season when our Mercedes system recorded a historic first race win. This will play a massive role amongst all of the performance-related components, both for the additional power and for the strategic options it makes available. As in 2009, it is our ambition that Mercedes-Benz builds and runs the best hybrid system and that all three teams which use it benefit significantly from this.
“After I have spoken at length here on the many new issues, our target can be described in one short sentence: The new Silver Arrow should not only look first class, but should also be developed to be at the top step-by-step.”
* Official photos and details courtesy of MERCEDES GP PETRONAS *
Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

